Foregoing pleasure today can bring you HUGE benefits later
The Story
This week, I’m going to change the style up a little bit to teach an important lesson. I’m tired of the dry how to do this, how to do that, don’t do this instructional posts on how in succeed in your online book-selling business. Let’s immerse ourselves in the life of an ordinary American consumer for a few minutes and see how the decisions that are made in this fictious story can be a strong lesson for building a successful book-selling business or any successful business for that matter.
Meet Alice. Alice represents your run-of-the-mill, ordinary working a 9-5 job Monday through Friday kind of girl. She’s an administrative assistant in a successful lawyer firm, single, 28, living in a one bedroom apartment and, for the most part, is happy with her life and her dog Sparky. She’s content with her ordinary life, but always has a nagging feeling that she wants something more, something bigger, something sustaining that will allow her to have fulfillment in life, work hard (on her own terms), take modest vacations and to build a life that will sustain her until she decides to “retire”.
On her lunch hour, she’s always dreaming up new business ideas that may allow her the freedom to work her own hours, envision new products that will help others and ultimately build a highly successful business all on her own. Alice is an aspiring entrepreneur and dreamer and hopes one day she can get the courage to fulfill her dreams of owning her own business and running the show.
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